Nemanja Grbic is a tech writer with over a decade of journalism experience, covering everything from AV gear and smart home tech to the latest gadgets and trends. Before jumping into the world of consumer electronics, Nema was an award-winning sports writer, and he still brings that same storytelling energy to every article. At HomeTheaterReview, he breaks down the latest gear and keeps readers up to speed on all things tech.
If you’ve been thinking about upgrading your TV, Roku just dropped its 2025 lineup, and there’s a lot to unpack. The company’s latest Select, Plus, and Pro Series models bring some meaningful upgrades—from sharper picture quality to smoother performance—while keeping things simple and user-friendly, as Roku tends to do.
Whether you’re looking for an affordable second TV or a premium home theater centerpiece, this year’s options cover a wide range. Let’s break down what’s new.
The Pro Series: Roku’s Top-Tier TV Gets Even Better
If you want the best Roku has to offer, the Pro Series is where it’s at. This year’s model focuses on making streaming content look more lifelike—something that matters now that most of what we watch comes from apps rather than cable.
What’s New?
Smarter Picture Adjustments: The new Smart Picture Max tech tweaks settings scene by scene, improving motion handling, fixing compression artifacts, and picking the right mode automatically (so you don’t have to fiddle with settings).
Mini-LED Backlight Upgrade: The Pro Series now has a 75% higher dynamic contrast ratio, meaning deeper blacks and brighter highlights with less "blooming" (that hazy glow you sometimes see around bright objects).
Gaming Perks: With 120Hz refresh rate, AMD FreeSync Premium Pro, and Auto Low Latency Mode (ALLM), this should be a solid pick for console or PC gamers.
Better Sound: The built-in Dolby Atmos speakers have been retuned for clearer dialogue and punchier bass.
Hands-Free Voice Control: You can now bark commands at your TV without even touching the remote.
Lost Remote Finder: Speaking of remotes, the TV itself can help you track down the Voice Remote Pro (which now has backlit buttons and USB-C charging).
Roku kept the slim, wall-mount-friendly design, and there’s an optional slim-profile wall mount if you want a clean, flush look. The TV also doubles as digital art when idle, thanks to Roku’s Backdrops feature (free curated artwork). Buy it here!
The Plus Series: Pro Features at a Lower Price
The Plus Series used to be a step behind the Pro, but this year, it borrows some of its fancier sibling’s best tricks.
What’s New?
Smart Picture Max (Now on the Plus!): Last year, this auto-adjusting tech was Pro-only. Now, Plus owners get it too.
Mini-LED + QLED Color: A first for the Plus Series, meaning better contrast and more vibrant colors than last year’s model.
Faster Performance: A new processor and memory setup make menus and apps feel snappier.
Built-In Subwoofer: Audio gets a boost with deeper bass.
On-TV Remote Finder Button: No more digging between couch cushions—just tap a button on the TV to locate the remote.
If you want better-than-average picture quality without splurging on the Pro, the Plus Series is a sweet spot. It comes in 55", 65", and 75" sizes, same as the Pro. Buy it here!
The Select Series: Budget-Friendly with More Options
Roku’s most affordable line, the Select Series, now comes in more sizes (24" up to 85") and three resolutions (HD, Full HD, and 4K).
What’s New?
Dolby Audio on All Models: Even the cheapest sets sound decent.
HDR10+ on 4K Models: A nice perk for an entry-level TV.
Bluetooth Headphone Mode: Now across the whole lineup, so you can watch without disturbing others.
Faster Menus: Roku says even the Select Series feels quicker thanks to software tweaks.
Great for bedrooms, kitchens, or as a starter TV, especially if you just want something simple that works well with Roku’s easy-to-use interface. Buy it here!
Software & Smart Features: What’s New for Everyone?
All 2025 Roku TVs come with the latest software, including:
Daily Trivia: Fun little pop-up quizzes (because why not?).
Short-Form Content Rows: Makes browsing TikTok-style videos easier.
Personalized Sports Alerts: Get game highlights and score updates.
Award Badges: Helps you find critically acclaimed shows faster.
Plus, Wi-Fi 6 (on Pro and Plus models) means smoother streaming, and simpler cable management across the board makes setup less of a headache.
You can find the 2025 Roku TVs now at Best Buy, Walmart, Target, and Amazon, with prices starting at under $130 for the 24" Select model.
